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A premiere digital design and marketing Agency since 2005
The key to branding is creating a positive impression of your business in the minds of your customers. Good branding helps you gain an advantage over your competition and build credibility. It’s important to be consistent across all platforms for a clear brand strategy. The Australian Computing Group can help you in many areas: web, SEO, advertising, social media and more. You focus on your business – we do the rest
You may have a great company or product, but let’s face it, it’s not enough. You have to mark it as “visible”. Branding is important, it lets customers know what to expect from your business and creates an unforgettable impression of your business.
Many of our first consultations with clients reveal a great deal of frustration. “We tried AdWords and it didn’t work.” “We have a new website and we haven’t had a single new customer yet.” People have tried a few things on their own or fallen for the “quick fix”.
To be clear about this, there is no “silver bullet” for creating a brand. You can throw as much money as you want into a brand and it won’t suddenly create a household name. Listing requires patience and planning. It costs money, but it’s where you spend the money that’s worth it. What is Branding? What does this mean? Simply put, a brand is what defines your business. It is the common voice that resonates across all media such as your website, email list, social media, product packaging and more.
There is a structured branding process, where you first need to know who you want to be for your customers and then set your brand strategy accordingly. Once this is done, you need to manage everything that affects your situation for the better. Branding is a partnership – you know your business; we know what it takes to get more business.
CAG’s marketing team strikes a balance between being heavy-handed and keeping you informed, but we don’t get involved. Contact us today and let us know your needs.
In branding, experience matters We have been working with thousands of companies for almost 20 years in our own business. We learned a lot from them and gathered a world of experience that is now available to benefit your business.
Remember that great style doesn’t grow overnight. If it was easy, everyone would do it!
Collaborate with The Computing Australia Group’s marketing team to create a compelling brand. If you succeed, we succeed – we never forget that. Proceedings of the Australian Computing Association CAG’s approach to branding is comprehensive – we’ll get to know your business. We investigate deeply and identify your products and services. Clients often say we know more about their business than they do. We use this knowledge to create an affordable listing strategy that combines many skills: web, SEO, advertising, social media and more. Contact us today to see how we can help bring your company’s brand to life.
